Useful Links and Resources
Search Engine Workshop sites
Search Engine Workshops – US (http://www.searchengineworkshops.com)
Search Engine Workshops – Japan (http://www.acws-japan.net/)
Blogs
Blogwise
http://uk.blogwise.com/
A blogging list – you can add yours!
Blogger http://www.blogger.com
Google’s blogging software – easy to use to set up
your own blog either on your own site or hosted on theirs.
Search
Engine Workshops Blog
A search engine marketing blog that offers articles, tips, and strategies
related to the search engine industry.
SEO and SEM Tools
Alexa
free download tool bar that idicates a site's traffic
ClickTracks (
http://www.clicktracks.com)
Web analytics software
Google adsense preview tool
(
https://www.google.com/support/adsense/bin/answer.py?answer=10005&topic=160)
Download this tool to get an idea of what Google thinks a page is
about by seeing which Adwords it might run on it
Gorank - various
useful tools including link reputation checker, ontology tool, keyword
density analyser
Link
popularity check - Link popularity checker
lynx
viewer - shows web pages as a spider does (more or less)
Market
leap - link popularity checker
Net
Search WordspotGuide
Spannerworks
online toolset - excellent list of tools for beyond the US
ThemeMaster
You can’t write themed pages without it!
WebLens: The Ultimate
ICANN all about IP numbers, domain allocation etc
Web
Position Gold 3:
Love it or hate it – WPG3’s Reporter is a very good
bit of ranking software.
whois
domain name registrations
Wordtracker:
Invaluable for keyword research but has strong US bias.
Other Business Tools and Resources
Billing
Tracker
Useful tool for consultants – keeps track of the time
you spend for various clients, as well as expenditure such
as on ppc campaigns.
ClarifyIT
Training for businesses along the UK south coast
Sources of information
Market
Position
free newsletter from FirstPlace Software
Planet
Ocean
Excellent subscription newsletter and publishers of The
Unfair Advantage Book on Winning the Search Engine Wars
Search
Engine Analysis reports
World
Wide Web Consortium (W3C)
Danny
Sullivan's search engine reports
Online
Business and Technology Resources
Step-by-step action guide to kick start a successful online
business. Effective internet marketing and practical web
technology resources.
Directories
World
Wide Web Directory Project
Collection of directories covering different markets and
industries
