Exclude competitors from clicking on your Adwords

Excluding competitors from seeing and then clicking on Adwords is a valuable way of targeting your Adwords budget. Read the rest of this entry »

Facebook ads vs Adwords – which is better?

Google Adwords has been around a while and is almost synonymous with PPC advertising – but certainly not quite. Yahoo! search marketing and Microsoft’s offerings have not proved much of a challenge but Facebook might just be. Read the rest of this entry »