Workshops qualify as CPD units

Our search engine marketing workshops have now been officially given CPD (Continuing Professional Development) status from the CIM (Chartered Institute of Marketing).

If you are studying to qualify for Chartered Marketer status then you will be collecting 35 CPD units for each of two years as part of the qualification requirements.  Equally, if you are already a Chartered Marketer, then you will need to collect 35 CPD units each year in order to maintain your status.

A search engine workshop constitutes 15 CPD units, or over 40% of your annual requirement.

About the CIM

Based in Maidenhead, Berkshire, the CIM defines marketing standards within the UK.  Membership brings benefits when looking for a job within the marketing industry, and in progressing up the career ladder.  The CIM’s requirements that Chartered Marketers complete 35 of relevant training each year shows that they are keeping their knowledge base current.

There are about 4500 Chartered Marketers within the CIM which has a total worldwide membership of 50,000.  The CIM is already widely respected throughout the world and in 2003 announced its vision to become the world’s leading professional body for marketing by 2010 

The CIM traces its routes back to a meeting of 12 sales managers at the Inns of Court Hotel in London in 1911.  It became the Institute of Marketing in 1968 and was awarded its Royal Charter, becoming the Chartered Institute of Marketing, in 1989.

For further information, visit the CIM website.

17th January 2006